Huffington Post L. Hunter Lovins September 2017 With Jorge Fontanez, Professor of Marketing, Bard MBA in Sustainable Management These are turbulent, uncertain times. As climate change drives catastrophic weather events, political discourse creates a “new normal.” Rules are broken. Which means some rules no longer apply. This creates challenges but also opportunities for marketers, and...
Category: Articles
Business Stepping Up: Impact Investing: Moving Money From Harm to Healing
Huffington Post L. Hunter Lovins October 2017 With Kathy Hipple, Partner, Noosphere Marketing Finance is the mother of all human systems. In order to meet the challenge facing us, from shifting to renewable energy and implementing regenerative agriculture, we have to change finance. Kathy Hipple, Professor of Finance and Accounting at Bard MBA, believes we can play a role...
Consumer Awareness Creates Brand Accountability in the Fashion Industry
Huffington Post L. Hunter Lovins November 2017 With Catherine Tedrow and Lauren Hill, Bard MBA students Remember how you felt after hearing about the collapse of the Rana Plaza? More than 1,100 garment workers died and thousands more were injured. As searchers clawed through the rubble looking for survivors, they found clothing tags from large international apparel brands....
Business Stepping Up: Consulting for Change
Huffington Post L. Hunter Lovins November 2017 With Laura Gitman, Senior Vice President at BSR Laura Gitman has been a consultant her whole working life. Working with a variety of companies, helping them to solve big problems, she specializes in helping companies solve sustainability challenges and develop and implement strategies that enable them to create both...
The Battle for Boulder’s Future
Huffington Post L. Hunter Lovins October 2017 In the placid university town of Boulder, Colorado, a battle rages that will shape the future of the city and its citizens. On November 7th, Boulder voters will choose to keep the City on a course to more affordable energy, renewable energy and municipal sovereignty. Or they will...
Elon: Puerto Rico Needs You
Huffington Post L. Hunter Lovins September 2017 Puerto Rico is a mess. Or if it’s not, as Tommy Lee Jones observed in the movie No Place for Old Men, “It’ll do til the mess arrives.” That was a dark movie, and this is a dark time for 3.5 million American citizens. While Puerto Rico is...
Sue the Bastards
Huffington Post L. Hunter Lovins September 2017 When flood waters rose in Houston and Hurricane Harvey spread eastward to already battered regions of the Gulf coast, the urgent priority was preservation of life, evacuation of those threatened and long-term care of the displaced. The unfolding tragedy that is Harvey has already killed dozens, with more to come....
Business Stepping Up Episode II: Entrepreneuring a Finer Future
Huffington Post L. Hunter Lovins August 2017 Episode II – Wrath of Businesses Stepping Up With Alejandro Crawford: managing director of Acceleration Group, and partner in Tangible Creative, As the U.S. steps back from the Paris Climate Agreement and doubles down on the economies of yesterday, business leaders must step up. Last week I presented the business case for sustainability. Today Alejandro...
Business Stepping Up: The Principles of Sustainable Management
Huffington Post L. Hunter Lovins August 2017 The first in a series in which I will chat with change-agent professors delivering sustainability expertise. In the early 1990s, Professor Mike Russo suggested that there was a broader context for our work helping companies profit by using resources more efficiently. There is, he stated, a business case for...