NCS Project: Leading for Well-Being

Natural Capitalism Solutions is teaming with the Humanistic Management Network, and with business leaders, policy makers and scholars to create “Leading for Well-Being,” a professional consortium to enhance human dignity and well-being within planetary boundaries. Current “solutions” fail to meet the challenges facing humanity. Convening actors from the sectors causing the problems, who, at the same time, may be the ones capable of fixing it, may do a better job of creating the world we want.

Business faces challenges within and without. The Gallup-Healthways Well-being Index has shown that workers feel worse about their jobs than ever before, a disengagement that they estimate is costing American businesses $400 billion every year in lost productivity.

Meanwhile, as Natural Capitalism has chronicled for years, the global economy rests on a knife-edge, based on unsustainable business practices that are driving societies and ecosystems into successive collapses. Palliative “fixes” to prop the system up will only suffice for a time. Solutions exist but requisite actors are not implementing them. This new effort will combine the business case for sustainability with a replicable framework, that delivers tools to implement enhanced workplace well-being to reliably increase human health and productivity, as it fosters corporate sustainability.

Integrating the emerging practice of Humanistic Management with sustainability can enable those now driving the crisis to become its agents of positive and profitable change. Workers seek a greater sense that their organization is part of the solution, not a cause of the problems. The Economist Intelligence Unit found, for example, that “engaging employees on sustainability is a powerful motivating tool, with improved customer satisfaction, increased productivity and reduced employee turnover and absenteeism.” Johnson Controls has shown that engaged workforces deliver 18% higher productivity and 16% higher profitability. Businesses like Unilever have found that purpose-driven brands deliver higher profitability. Many business leaders yearn for a better approach to management, but lack knowledge of how to implement it.

In 2016 we will hold three major events (New York, USA in May; Tubingen, Germany in October; and at OECD in Paris, France in December). We are further planning 3 conferences each for 2017 and 2018 with partners across the globe, from Mexico to China.

We invite thought and action leaders to join the Leading for Well-being Consortium – a collaborative learning journey to create practices and tools to help humanity to innovate itself out of crisis. In this project we will collate and distribute solutions through:

  • Creating a community of practice
  • Cutting edge executive education, and
  • Intentional shaping of the policy environment.

As a partner of the project your organization will:

  • Gain access to cutting edge knowledge and insight from thought leaders across many areas (Executive Education)
  • Gain visibility and shape the conversation to the outside world by co-hosting conferences (conferences and outreach)
  • Shape and share global policy regarding better business conduct (Policy discourse)


The future is already here, it’s just not widely distributed.
William Gibson